> For the complete documentation index, see [llms.txt](https://maska.gitbook.io/maska/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://maska.gitbook.io/maska/ecosystem/social-media-maska/charism.md).

# Charism

The most important concept of the platform is **Charisma**, which is set to an initial value of 100, all earnings you make from the platform will be calculated according to the following formula:

$$
ActualEarning = $MSK  \* Charism \* 1/100
$$

You have several ways to enhance your charisma：

* Get Charisma-ups by the referral system
* The attribute of your avatar mask will be added to your Charisma directly, and produce a multiplier effect
* Increase community activity
* Increase the total value of your Face Pass purchase
* Post/comment/retweet a post
* Complete some other system tasks